Frequently Asked Questions

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What is a Backlink?

A backlink for a given web resource is a link from some other website (the referrer) to that web resource (the referent). A web resource may be (for example) a website, web page, or web directory.



What is Search Engine Indexing?

Search engine optimization indexing collects, parses, and stores data to facilitate fast and accurate information retrieval. Index design incorporates interdisciplinary concepts from linguistics, cognitive psychology, mathematics, informatics, and computer science. An alternate name for the process in the context of search engines designed to find web pages on the Internet is web indexing.



What is a Blog Ping?

In blogging, a ping is an XML-RPC-based push mechanism by which a weblog notifies a server that its content has been updated. An XML-RPC signal is sent from the weblog to one or more "Ping Server(s)" (as specified by the weblog) to notify a list of their "Services" of new content on the weblog.

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